Web/UI/UXBranding

Verve Office Furniture

My first in-house designer job.

Objective

Supporting the launch of Verve Office Furniture, a sister company spun off from the Clearspace office interior design company.

Strategy

Develop a complete system of product promotion materials — branding guideline, website, product sheets, quick-ship catalog, price list, warranty documents — to ensure brand consistency and sales clarity.

Verve Office Furniture marketing website, full page

Design through interaction

I improved Verve's brand presence by designing a website that made the company feel more clear, professional, and approachable. I organized the content to highlight its furniture brands, services, and simple process, so users could quickly understand what Verve offers. The website helped turn the brand into a stronger digital experience and a more effective communication tool.

Verve site on MacBook Pro

Verve Office

Clearspace Offices Inc. & Verve Office
Graphic Design Internship & Part-time Designer
Feb 2024 – April 2025

Played a key role in supporting the launch of Verve Office Furniture, a sister company spun off from Clearspace. Developed branding and marketing materials for a furniture sourcing platform connecting clients with over a dozen premium manufacturers.

Contributed to shaping the visual identity and promotional materials for Apricot Furniture, the company's in-house brand.

Collaborated with the marketing and sales team to deliver marketing materials and campaign visuals — including pricing tiers, case studies, and partner product introductions.

Improved visual consistency across digital platforms and created the company websites. Helped create Apricot Office Furniture — a new company offering a budget-friendly line of office furniture.

Developed the complete system of product promotion materials — branding guideline, website, product sheets, quick-ship catalog, price list, warranty documents — to ensure brand consistency and sales clarity.

Verve marketing flyer grid
Product Sheets

Tier Pricing Catalog

Tier pricing catalog cover
Tier pricing catalog spread 1
Tier pricing catalog spread 2
Tier pricing catalog spread 3
Brand Identity

Palette

Redwood and cream, sampled from the rebrand's brand collateral — anchored by a near-black neutral for type.

Redwood#5C2513
Cream#D8B898
Charcoal#201820
Blush Neutral#E8DFD8
Bright Redwood#AB411F
Team Templates

LinkedIn Header Template System

A duotone photo + wordmark header template rolled out across the sales team's LinkedIn profiles, in four color variants.

LinkedIn banner — redwood duotone
LinkedIn banner — split photo / duotone
LinkedIn banner — cream panel
LinkedIn banner — light panel
Archive

Deck, Case Study & Social Templates

Additional collateral from the rebrand — the overview presentation, a client case study, and an Instagram template from the social media kit.

Model Suites case study printed and laid on a studio surface

The Model Suites case study, printed — cover and problem-statement spread.

Verve overview deck cover
Model Suites case study cover
Model Suites case study — the problem spread
Instagram template — Social Media Kit